About Social Media
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets", and images.Twitter was created in March 2006 by Jack Dorsey and launched that July. Twitter rapidly gained worldwide popularity, with 200 million users as of 2011 generating over 200 million tweets and handling over 1.6 billion search queries per day. It is sometimes described as the "SMS of the Internet." Twitter Inc., the company that operates the service and associated website, is based in San Francisco, with additional servers and offices in San Antonio, Boston, and New York City.
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. As of July 2011, Facebook has more than 750 million active users.A January 2009 Compete.com study ranked Facebook as the most used social networking service by worldwide monthly active users, followed by MySpace. Quantcast estimates Facebook has 138.9 million monthly unique U.S. visitors in May 2011. According to Social Media Today, in April 2010 an estimated 41.6% of the U.S. population had a Facebook account. Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and comments.
Google Places
97% of consumers search for local businesses online. Smartphones turn millions more Americans into mobile shoppers as the number of mobile buyers will nearly triple by 2015. Searches in mobile media (smart phones, tablets) are concentrated in Google Place for business, a free local platform from Google, providing driving directions, information about business hours, brands carried and methods of payment, along with information, photos, videos litterally bringing customers right to your business..Your free Google Places display can highlight special promotions, post live updates, and respond to reviews from your Places for business account. Google Places also lets you Learn more about your customers: What keywords they’re searching for and where they’re coming from. Armed with this knowledge, you can make better business decisions. With "Ssart phones" and tablets now beginning to dominate, outselling PC's by a wide margin, Google Places has become what the Yellow Pages once were as e-commerce evolves into m-commerce..
YouTube
YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, share and view videos The company is based in San Bruno, California, and uses Adobe Flash Video and HTML5 technology to display a wide variety of user-generated video content, including movie clips, TV clips, and music videos, as well as amateur content such as video blogging and short original videos. Most of the content on YouTube has been uploaded by individuals, although media corporations including CBS, BBC, VEVO, Hulu, and other organizations offer some of their material via the site, as part of the YouTube partnership program.[5]
LinkedIn (NYSE: LNKD) ( /ˌlɪŋkt.ˈɪn/) is a business-related social networking site. Founded in December 2002 and launched in May 2003, it is mainly used for professional networking. As of 22 March 2011, LinkedIn reports more than 120 million registered users, spanning more than 200 countries and territories worldwide. The site is available in English, French, German, Italian, Portuguese, Spanish, Romanian, Russian and Turkish. Quantcast reports Linkedin has 21.4 million monthly unique U.S. visitors and 47.6 million globally In June 2011, LinkedIn had 33.9 million unique visitors, up 63 percent from a year earlier and surpassing MySpace. LinkedIn filed for an initial public offering in January 2011 and traded its first shares on May 19, 2011, under the NYSE symbol "LNKD". LinkedIn recently announced an update to company pages that can help companies and small businesses to become more engaged on the network.
(Sources: Wikipedia, other)
Google+ Plus
Google+ has opened the doors for business and brand pages. There are five main categories similar to the six categories for Facebook Pages. Begin at Create a Page on Google+. Now businesses can update their individual company pages in Google+ to enable their followers to receive updates
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